A survey of Chinese SMEs on plans, experiences and perceptions of global e-business

Abstract

In 2013 a survey was undertaken of Chinese SMEs (Small to Medium 
Enterprises) to better understand their plans for and challenges in 
globalisation; the request to participate was distributed through a 
Chinese-government-funded SME support agency SMEOI and received 171 responses.
Aims: to better understand the plans, experiences and perceptions of Chinese 
SMEs in relation to international business 
Background: given the rise of China in world trade and that China is the major 
trading partner of many countries its importance is likely to continue rise; 
consequently a better understanding of Chinese SME perceptions of trade might be 
of benefit both to Chinese SMEs and to potential trading partners.
Method: a survey instrument using Survey MonkeyTM was developed and translated 
into Chinese characters. This was pilot tested. An invitation to participate, in 
Chinese, was circulated to approximately 300 companies on the subscription list 
of Chinese SMEs held by industry partner SMEOI.
Results and Discussion:
The findings indicate there are many concerns of Chinese SMEs that responded to 
this survey and that there are a range of issues that impact on their 
participation in the global marketplace. There may be opportunities for both 
Chinese and overseas companies and agencies to address these concerns so as to 
facilitate a freer flow of commerce to mutual benefit.
Conclusion: There is much to learn from the perceptions of Chinese SMEs to 
better assist e-commerce between Chinese SMEs and potential international 
partners to mutual benefit. The results of this research will be further 
analysed and published in a forthcoming series of papers.